Bamba lovers, some bad news: Nestle apparently isn’t in talks to distribute the Israeli snack in the U.S.
The Israeli news site CTech reported earlier this month that Osem, Bamba’s manufacturer, was negotiating with the food giant over the puffed peanut nosh wildly popular in Israel. A Nestle spokesperson responded to the report and denied the claim.
“Osem will continue to work diligently on marketing Bamba in North America through its U.S. subsidiary Osem USA,” Nestle spokeswoman Caroline Bietry told the Jewish Telegraphic Agency in an email. “Osem is not negotiating with Nestle over Bamba’s distribution.”
Read more at Arutz Sheva.