The first ever Jewish flash mob took place recently in a kosher grocery – and it was all captured on video.
It was the kids of Oorah who started it, an organization known for their outstanding kiruv, their auction with valuable prizes, and their insane marketing. But the flash mob brought the campaign to a whole new level, getting all the shoppers- donors and donors-to-be, involved. The flash mob was unexpected and inspiring, featuring a special message.
Watch the flash mob here.