Online Black Friday sales are expected to soar past $9 billion, setting a new record as consumer habits continue to migrate online in the post-pandemic age. The tracking comes from Adobe, who recorded that shoppers spent $7.28 billion through 6 p.m. ET on the heels of high Thanksgiving Day spending that soared past last year.
As inflation continues to remain stubbornly high, the strong spending days represent a source of relief for retailers as they enter the holiday season. Spending for the four-day weekend, including Cyber Monday, is expected to land at $34.8 billion—up 3 percent from 2021, according to Adobe. Read more at NBC News.
Is this also a record if adjusted for inflation?
Oh Shuks! I missed it! Gotta wait till 2023.
You second word should not come out of a mouth of holy Jew and should certainly not be on this site.
Fake News!
If total sales in dollars were up 3%, but we are running inflation at over 7%, the net actual buying is down around 4%!