Staggering Number of People Spent Last Night Watching Superbowl: Most Watched Event in US History

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footballThe Baltimore Ravens’ victory over the San Francisco 49ers has set a record for highest overnight ratings in Super Bowl history, the Nielsen company reported today.

Nielsen reported the game scored a 48.1 rating and 71 share in its select measurement of big cities. That’s 1 percent over a similar measurement in last year’s game.

For three years in a row, the Super Bowl has set a new record for most-watched event in U.S. television history. Nielsen is expected to have an estimate of how many people watched the game later today.

One ratings point represents 1,147,000 households, or 1 percent of the nation’s estimated 114.7 million TV homes. The share means that 71 percent of TVs that were on at the time were tuned to the Super Bowl.

At CBS’ request, that ratings figure did not include a 30-minute period when there was a partial power outage in the Superdome. During that period, the metered market rating was 46.5, nearly two full points behind the 45-minute period directly before it.

The game also illustrated the explosive growth of second screen activity. The company Trendrr TV, which tracks activity on Twitter, Facebook and other social networks, estimated there were 47.7 million social media posts during the game. That compares to 17 million during the 2012 Super Bowl and 3 million the year before that.

{ESPN, Matzav.com Newscenter}


6 COMMENTS

  1. I had the tremendous Zechus to participate (together with two of my sons) in an unprecedented Kiddush Hashem which took place in Baltimore last night. As the linked article so eloquently states (paraphrased by me), “while the lights went out in New Orleans, they shone brightly in the Beis Midrash in Baltimore.”

    http://baltimorejewishlife.com/news/news-detail.php?SECTION_ID=1&ARTICLE_ID=35427

    We arrived on time for this beautiful event and, already, the seats in the enormous Beis Midrash were all taken. We went straight to the Ezras Nashim, which still had plenty of room. However, around 10 minutes later, it too was full, and people had to sit on the steps! The Divrei Bracha from the Rosh Yeshiva HaRav Aharon Feldman, Shlita, were very inspiring.

    It’s very encouraging that, even in this day and age, so many people can get together and make a statement to the world (and to themselves and to their children) as to what is really important and what doesn’t even qualify as unimportant. 🙂

  2. OK I am not expecting the nonjews to be studying Torah, but the most watched event in US history? More people watched this than they watched people walking on the moon? Is that correct?

  3. I watched, and during the halftime and brownout, we gave a daf yomi shiur. Nothing like B-more… which was amazing.. but there was no way I was gonna miss daf yomi.

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