Menorah Lighting Atop the Freedom Tower 


On Monday evening, December 18th, the seventh night of Chanukah, the Orthodox Jewish Chamber of Commerce held an inspirational menorah lighting ceremony on the One World Observatory, on the 101st floor of the World Trade Center’s Freedom Tower.

This symbolized the Jewish communal business world utilizing the strength of its spirit and commerce to defeat darkness and hate. “Here, in the heart of the business world, we are declaring that nothing will deter us from succeeding and making the world a better place,” says Duvi Honig, Founder and CEO of the Orthodox Jewish Chamber of Commerce.

An array of dignitaries participated in the World Trade Center ceremony including Rabbi Yosef Carlebach, Chabad Rutgers; J. Morton Davis, Chairman of the Orthodox Jewish Chamber of Commerce; Adam Bisnowaty of the New York Giants; Rabbi Mendy Carlebach, Chaplain Port Authority of NY and NJ, and Orthodox Jewish Chamber of Commerce Ambassador; LenceBryer, Transportation Security Manager at JFK International Airport; Officer Emanuel Almog of the U.S. Department of Homeland Security; and event coordinator Rebecca Musumeciof Legends.

The Menorah in the Observatory was lit by Rabbi Yosef Carlebach and J. Morton Davis, followed by lively renditions of Maoz Tzur and other Chanukah melodies. Prior to this ceremony, Rabbi Mendy Carlebach lit a menorah at the tower’s Oculus below ground level, accompanied by a lively performance by the Maccabeats. A special menorah made out of scrap metal recovered from the ruins of the Twin Towers was used – offering poignant symbolism and optimism.

Event coordinators Lieutenant Scott Pomerantz of the Port Authority of NY and NJ and Rachel Kraus, VP of Marketing at Westfield World Trade Center, were in attendance. The Ground Zero menorah and presence of transportation and security officials were particularly noteworthy, coming mere days after a failed ISIS terror attack on the New York City subway system. The message of bringing light unto darkness, and not weakening resolve, permeated the ceremony as the flames flickered.

Rabbi Yosef Carlebach observed how it is the everyday Jewish businessman, even more so than religious leaders, who can illuminate the world. “When a businessman conducts himself properly in the business world and is proud of who we are, we share our light with the entire world,” he explained.

The symbolism of a menorah atop the center of New York’s Financial District was also not lost upon Chairman Davis: “The Jewish People epitomize how after nearly getting destroyed, we can rise to the top of the world in terms of achieving good for the world,” he stated.






  1. Separation of church and state.
    Why must we shove our religion in the goyims face? It’s not funny. It’s not cute.
    We are in galus.

    • dont show your embaressment to be a yid…so now go and protest all chabad travling menorah….if it didnt bother the lubavitcher rebbe ztvk’l it shouldnt bother you

    • Broken Record, I think you are right. While we should NEVER be ashamed, still it is the Galut and why freely irritate others? I am not against Chabad but I do not approve their CHanukyiah “Saga”in Chanukah, o the top of their cars.

  2. I don’t like this.

    The OJ C of C is not a Lubavitch organization.

    Carlebach is a Lubavitch messianist.

    Enough of these stunts.

  3. Some of Yidden amongst us feel the need to push everything on everyone.
    The OJC of C may not be a lubavitch organization but to chabad everything should be taken over by them. A nice smile, a few nice words and poof they took over another organization. Or at least they try to make it look like that to the rest of the velt.
    The real question is why litvishe sites feel a need to report everything that chabad does. The chabad sites never show litvishers or chassidishe on their sites unless they are shown in a bad light. Stop rubbing chabad in our face!

  4. As belonging to the J. community, I really would like to see some sectors in the religious side to stop criticizing other
    not that religious Jews or even Chabad (who IS religious). We have enough anti semitism, and enough betrayal for the sake of cash within the spectrum of Jewish Families, yet some try to find even more problems. I am not Chabad, yet I never felt -having lightly in touch with them- that they take over or shove things. In fact, as a secular/former religious Jew I have felt MUCH more discrimination from Satmar and others than from Chabad. Again, I am NOT Chabad or even Frimme anymore, but why matters? On the other side, We have enough “former”jews like big moguls in the Sillicon Valley who prefer to help criminals/illegals/ betrayers (Democraps) bringing enough problems to the world aside from Hungarian Jews “SOURS” Hedge fund moguls destroying our lives- a much more important matter, NO?. What we have to fight against are cancers in the Jewish communities like criminals and brothers stealing from brothers rather than Satmars or Chassidei against Chabad. Oh Please!


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